Effective Date: 1st September 2025
Last Updated: 10th October 2025
Our privacy commitment
Dentilligence Ltd takes your privacy very seriously. This Privacy Notice explains how we collect, use, disclose, and protect your personal data, ensuring transparency and compliance with the UK GDPR and the ICO’s guidelines for health data transparency.
You should read this policy alongside our terms and conditions.
We are registered with the Information Commissioner as a Data Controller and our registration number is ZB943985.
If you have any questions or wish to make a request in relation to your information, please contact the Data Protection Officer at: TechSupport@Dentilligence.com
PRIVACY AND DATA PROTECTION
Privacy Policy
Your privacy is important to us. Our collection, use, and protection of personal data is governed by our Privacy Policy, which forms part of these Terms.
Data Categories
We process various types of data including:
Legal Compliance
We comply with applicable data protection laws including:
Your Rights
You have the right to:
CHILDREN’S PRIVACY AND PROTECTION
Age Restrictions
Users under 13 (or applicable local age limit) may only use our Platform with verifiable parental consent.
Parental Consent
For users under 18:
Limited Data Collection
For children’s accounts, we:
Educational Content
Our gamification and educational services for children focus on:
How do we use your data?
We use your data for the following purposes:
Facial Data collection and use
What facial data we collect
When you use our tooth photography features, the App captures images that include your full face. This is necessary to properly photograph your teeth and smile.
How We Use Face Data
We use facial images for the following purposes:
– Visual Analysis: To help identify areas of concern in your teeth that may benefit from professional dental evaluation
– Smile Features: To enable smile comparison and educational gaming features
– Service Improvement: To improve our visual analysis capabilities using anonymized data
All analysis results are informational only. We do not provide dental opinions or replace professional dental care. Users should always confirm any concerns with a qualified dental professional.
Face Data Storage and Retention
– Storage Location: Your facial images are securely stored using Amazon Web Services servers located within [specify country/region]
– Retention Period: Identifiable facial images are retained while your account is active. You may delete your images at any time through the App settings.
– Anonymized Data: We may retain anonymized facial data for up to 1 year for service improvement purposes. Once anonymized, this data cannot be linked back to you.
– User Control: You have the right to delete all your facial data at any time by accessing Settings > Privacy > Delete My Photos, or by contacting TechSupport@Dentilligence.com
Third-Party Sharing of Face Data
We do not sell or share your facial images with third parties.
Your images are:
– NOT shared with advertisers
– NOT shared with data brokers
– NOT used for any purpose other than those listed above
– Only shared with your chosen dental professional if you
explicitly request a consultation through the App
Children’s Facial Data
For users under 18:
– Parental consent is required before any photos are taken
– Parents can review and delete their child’s photos at any time
– Children’s facial data receives the same protections as adult data
– We do not use children’s facial data for marketing purposes